UX, Digital Psychology, & Neuromarketing
95% of buying decisions are made subconsciously.
My UX, DIGITAL PSYCHOLOGY, & Neuromarketing services are grounded in data and the study of how the human brain makes trust and buying decisions.
Using my expertise and training from Nielsen Norman and ConversionXL, two of the best data-driven organizations in the industry, I'll optimize your content to communicate more of your message instantaneously and build more rapport with your customers.
CONTENT MARKETING STRATEGY: Custom Digital Strategy
70% of marketers are actively investing in content marketing.
You designed and crafted your product or service with care to meet your customers' specific needs. You should do the same with your marketing strategy.
Your content marketing strategy shouldn't be any different. I analyze your content marketing strategy and find broken elements, bottlenecks, broken elements, and opportunities for improvement, and recommend changes so you get the most out of your marketing plan.
COPYWRITING & EDITING: The Bread and Butter of the internet
Readers only consume about 20% of content on a webpage.
Make sure what they read is effective to get your main points across quickly and powerfully. That means effective value propositions, keywords, and images.
Copywriting is the best way to describe the most important features of your product or service in order to resonate with your target audience.
Dozens of customers have trusted me to write their content and optimize it for UX and SEO.
SEO, DATA, & ANALYTICS: "Under-the-Hood" Optimizations
53% of all website traffic comes from Organic Search
Search Engines like Google and Bing run on keywords. So should your site.
Having an SEO plan that compliments your content strategy will provide the framework to continually optimize your site's content and keep it healthy.
I'll help you design an SEO plan so you can stay searchable and clickable.
The MSC Process
Insightful Content Marketing Analysis
Insightful Content Marketing Analysis
Insightful Content Marketing Analysis
Marc Sandin Creative connects businesses with their customers with a detailed content analysis.
I'll look at your website and identify ways to increase your content quality to achieve your business goals and get better results from your content with the following:
- Creating useful customer personas so you can target more effectively
- Increasin
Marc Sandin Creative connects businesses with their customers with a detailed content analysis.
I'll look at your website and identify ways to increase your content quality to achieve your business goals and get better results from your content with the following:
- Creating useful customer personas so you can target more effectively
- Increasing your understanding of online interactions
- Developing efficient strategies for content testing and improved iterations
- Raising your conversion rates for sales and lead-capture
- Effectively addressing your customers' fears, uncertainties, and doubts
- Increasing your site's engagement so visitors will spend more time there.
- Improving overall user experience
- Reducing friction, bottlenecks, and pain points
- Raising user confidence to help your inbound leads trust you more
Personalized Content Marketing Plans
Insightful Content Marketing Analysis
Insightful Content Marketing Analysis
You'll get a customized report to identify improvements in your marketing communications and recommend focused content strategy consisting of any of the following:
- Landing pages and navigation (Information Architecture)
- SEO (Organic search engine traffic)
- Social engagement
- Media & photography
- Value propositions & calls-to-action
- Flywheel market
You'll get a customized report to identify improvements in your marketing communications and recommend focused content strategy consisting of any of the following:
- Landing pages and navigation (Information Architecture)
- SEO (Organic search engine traffic)
- Social engagement
- Media & photography
- Value propositions & calls-to-action
- Flywheel marketing strategy and conversion funnels
Content marketing strategies are built on experienced marketing intuition and data-supported insights that attract, convert, and nurture your prospects into customers.
I will help grow your organization, as well as enhance your workflow and customer service.
Content Marketing is a continuous process. You can trust MSC marketing to ask the right questions, protect your brand and your business investment.
About Marc Sandin
The Most Important Things About Me (in a nutshell)
My Vision:
Develop trustworthy partnerships with businesses that benefit their employees and community.
My Mission:
Provide relevant content and user-centered strategy to support sales, optimize your website, and form a better relationship between you and your customers.
I'm trained in multiple disciplines, including:
- Digital psychology
- UX (user experience)
- Copywriting & product messaging
- Neuromarketing
- Heuristic Analysis
- SEO
- CRO (conversion rate optimization)
- Inbound marketing
- Digital marketing strategy
The history of MSC Marketing
I've been around awhile.
My brand focuses on providing the best possible content marketing services for my business partners and clients.
In addition to the specialties above, the branches of my expertise extend into social media, graphic design, brand development, and photography.
If you've heard of Inside Out Media, WriteRite, or Marc Ames Photography, you've seen some of my work.
I'm passionate about creating high-quality communication services to help small businesses thrive.
Concerns or Questions?
There are no stupid questions, and no questions I won't answer. No matter what your wondering right now, I'm available for your inquiries.